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FITNESS AND SPORTS TOUR (FAST): A Kumite Classic Entertainment Corp. Production

The Fitness And Sports Tour campaign is dedicated to promoting healthy active lifestyles through a full scale interactive consumer expo. The event is Pittsburgh’s most established fitness expo, celebrating its 13^th annual season attracting thousands of fitness enthusiasts and health conscious consumers from across the country. The multifaceted expo is surrounded by “non-stop action” playing host to simultaneous championships, competitions, and demonstrations in one expansive area for spectators to enjoy. The audience is one of the most diverse (demographic & geographic) in the fitness industry attracting fans from over 15 different sports. The prestigious Kumite Classic brand is synonymous with athletic excellence.

Promoter Bill Viola pictured with Steeler Legend Franco Harris and Wrestling Superstar Kurt Angle

NATIONAL AWARENESS:

May is National Physical Fitness & Sports Month an initiative developed by The President’s Council on Physical Fitness in Sports. The expo collaborates with corporate leaders in an effort to help build a healthier strong community.

Bill Viola, promoter, pictured with Steeler Hall of Famer Lynn Swann (*then President’s Council on Physical Fitness & Sports Chairman) award college scholarships to Kumite International Champions.

The FAST Expo brings national awareness to many health related concerns and issues including the growing problem of childhood obesity! The events emphasize the importance of regular physical activity and healthy choices by featuring, “Kidz of Steel” a non-profit partnership program with Western PA Police Athletic League. visit www.kidzofsteel.com

ABOUT OUR STAFF

World class experience makes a difference! Pictured left is Addie Viola, congratulated by Arnold Schwarzenegger after winning an Arnold Classic Title, in Columbus, Ohio. -1998. Our staffs of over 100 industry professionals and volunteers are handpicked from around the world to organize and coordinate The FAST Expo.

PUBLIC RELATIONS:

The Fitness and Sports Tour is committed to an aggressive year-round public relations campaign that harnesses all facets of multi-media on both a regional and national level. Mass marketing includes grassroots advertising, direct mailing, radio, television, print, and online social media outlets. Our experienced street & sales team distribute thousands of posters, coupons, tickets, flyers, and promotional material.

PUBLICITY:

The Fitness Universe Tour boasts magazine features in Maxim, Fitness Rx, Oxygen, Rolling Stone, and Cosmopolitan. Journalists and reporters from over 30 other health & fitness publications throughout the world attend the tour. Representatives from MTV, The Action Film Academy, and numerous Hollywood talent and modeling agencies have used Fitness Universe events to search for new talent. Kumite Classic joined the the exclusive Fitness Universe World Tour in 2004.

The American Sports Network broadcast’s these elite competition highlights on major networks worldwide. The Universe television show has been seen throughout the world including North America, Latin America, Asia, Pacific Rim, and Europe. The global audience reaches nearly 200 million homes on ESPN International, TSN/RDS Canada, Star Sports Asia, and Eurosports.

SANCTIONS:

We are proud to promote under the banner of some of the finest sanctioning bodies for fitness & athletics in the world including Muscle Mania, Fitness America, The Police Athletic League, and The National Black Belt League and The Western PA Police Athletic League (a non-profit organization, is dedicated to the growth, advancement, and recognition youth). Our partnerships work in unison with numerous health facilities, fitness